Everything at once

It is not a secret that I run on tea, and just to fit the stereotype of a crazy teabag lady, I also happen to love cakes, scones and biscuits. Sitting in cafés is one of my favourite hobbies and I am always on the lookout for cute tea rooms. Many cafés that I run into have also adopted a cute doodle style for their facades and menus, which just makes me love them even more. I would die of happiness (or at least burst into tears of joy) if I could one day illustrate a menu for such a place! Whilst waiting for a sweet opportunity like that, I decided to make a sugarcoated illustration inspired by the lyrics of Everything at Once by Lenka.

To conclude, here's a nice little trivia: the Dutchies like their caffeine with a little something to nibble, so it is almost a rule that when ordering tea or coffee, you will also get a cookie next to it. If you ask me, those small treats add a considerable amount of joy to the generally grey and rainy life in the Netherlands, and the one who originally came up with the concept of "koffie en koekje" should therefore be awarded somehow.

To all the moms in the world:

Storks Delivery Inc. wishes a happy mother's day to all the ladies who once received a package!

Twinkle, twinkle little star on shirts and bags and so on

This is a hello from a happy freelancer! The reasons for my happiness are...

1. better weather
2. all sorts of summer activities such as hanging out in parks and walking around Amsterdam in the midnight with a scoop of ice cream - even if my winter coat still has to accompany me to all of these.
3. work - the nice and creative kind!

Since Facebook tends to be the right media for all the "oh hey, the sun is shining"-kind of updates, this post is going to be about what's been happening in the working field. Last week, I got in touch with Starfreak, an online design store selling casual yet feminine shirts, bracelets and fun tote bags made with ecological materials. Anoek, the lady behind the brand, who designs and makes the clothing with her very own hands and is crazy about star prints, was looking for cheerful fashion illustrations to accompany the web shop, and needless to say, I was over the moon to be asked to make fashion drawings!

 

And there they are, fresh from the oven! It was surprisingly difficult to include the brand's signature star-theme in the illustrations without making them look too childish, and I spent quite some time experimenting with different kinds of backgrounds before coming up with this style. During the process, I had a few of those moments when you look at your work and feel everything but impressed, but as usual, it was the good kind of frustration - the kind that in the end lead to something much more rewarding, a happy client and an even happier illustrator! That said, I raise my scoop of ice cream to the arriving summer, the good weather and nice jobs! Hear hear!

To eternity and beyond!

Here in the Netherlands we have a company called Boomerang. They distribute flyers and promotional cards around the city to cafés and different venues. In this ad-filled world, that is nothing extra special, but what makes Boomerang different is their mission to make promotional material so appealing that they don't have to push people to pay attention to it - instead, people will notice the adverts themselves and even want to take it home. The Boomerang card racks are a classic feature in all the nicest cafés, and whenever I go out for tea with some fellow creatives, we always end up browsing through the Boomerang postcards hungry for inspiration and nice things to put on our walls.

I was really curious to know how the company works and where they get all their designs. Turns out that their prints are all crowdsourced: the Boomerang website has a special section called "Create", where they share creative briefs from their clients. The briefs are open for everyone, which means that their clients get a vast amount of designs to choose from. A cherry on top of this great system is that next to being extremely handy for companies in search for promotional designs, the submitting creatives get exposure with their contributions and if their designs happen to win the assignment, there might even be a reward that you can use to pay for your rent. The website is also quite a nice source of inspiration with an interesting collection of different styles and design aesthetics.

Last week, I noticed that one of my favourite Amsterdam venues, a concert hall called Melkweg, had a briefing on the Boomerang site. They were looking for a postcard design for an event called "Helemaal Melkweg" that brings together music, photography, art and cinema. Most importantly, they wanted the design to represent Melkweg's function as an iconic music venue and active supporter of the art scene. The Dutch word Melkweg means Milky Way, so just like many other of the contributing artists, also I was inspired by that...

...and so I spent my evenings creating a fully equipped cultural space shuttle, which is now ready to take off!

PS. I have to add that next to being a big fan of Melkweg's lineups and indie rock dance nights, I am also in love with their laid-back restaurant and café called Eat At Jo's. Despite their sometimes annoyingly irregular opening times, both me and my boyfriend have named it one of our favourite restaurants. I'm telling you, if you are away from your mom's cookings and feel like a tasty, full meal with some great oven roasted potatoes and nice vegetarian options, Eat At Jo's is the right place to go!

PPS. I know the previous might have sounded like some marketing jargon, but I swear my only connection to Eat At Jo's is the relationship my taste buds have with their food. Hence, all my praise comes straight from the heart!

Training with a robot

Having been browsing through websites with freelance (illustration) jobs lately, I have noticed that many clients ask for vector based work. I have always been an old school pencil person, and despite having experimented with paint, ink, crayons, water colour and such, so far the only thing that I have really liked drawing with - next to my good 'ol pencils - has been charcoal. Although I'm capable of making digital drawings and most of my current work is made using mixed media anyhow, I have never quite enjoyed working fully digitally without basing my illustrations on hand-drawn images. That means that my illustrations are pretty much always a result of using a pencil, erasor, Illustrator and Photoshop together. Actually, I never use just Illustrator unless I'm designing a logo.

So, this week I decided to flex my so called illustration muscles and give a go at becoming best friends with vectors. My training buddy ended up being a robot. We spent the entire Monday evening and night until 4 AM on Tuesday morning together and had a blast! Got to say that after having discovered the charcoal in my parents fireplace as a teenager, I haven't really been this enthusiastic about drawing with something else than pencils.

PS. Don't worry, my dear pencils - I won't let my Wacom pen intimidate you!

Fashion drawing

In January, I got invited to the fashion show of Studio Jux at the Amsterdam Fashion Weeks. Studio Jux is a fair fashion brand that gives the makers of their clothes the credit they deserve, stating that their Nepali tailor is a rock star (which he undoubtedly is).

I really liked the show, and since I haven't done any fashion drawings in a long time, I decided to illustrate one of their looks. I ended up choosing an outfit with a huuuuge knitted cardigan that really made me smile with its pockets bouncing up and down playfully as the model wearing it strutted on the catwalk.

So, a drawing started on an afternoon in January and finished in the late-night hours in March. It's drawn 100% digitally, which is quite an unusual way for me to work: I admit it's very handy to have the Command+Z option when working, but somehow vector-based lines just don't feel the same as the ones drawn with my good ol' pencil.

Note: No, the model didn't really have blue hair, I just thought it looked cool.

Ready, steady...create!

To celebrate the launch of Dear Fashion Diary, we are organizing an open competition for all you creative souls out there! Want to join? Choose one of the Dear Fashion Diary's pages here in A4 or A3 format and complete it by drawing, painting, cutting and pasting, digitally or by hand. Then send an image of your artwork to hellodearfashiondiary@gmail.com.

The most striking submissions will be exhibited on our facebook page and at the book's launch event in Amsterdam! The artwork voted as public's favourite on facebook will also win a free copy of the book together with a custom-made illustration by me and my co-author-illustrator Laura.

You have time until the 10th of April - so ready, steady....go!

If you have any further questions, you can comment below or send an email to hellodearfashiondiary@gmail.com

Quick Draw Tuesday (and how I missed it)

There's this thing called Quick Draw Tuesday. It's a weekly drawing challenge open for everyone who dare to challenge themselves to create a quick five minute drawing of a randomly chosen topic using only their pen and memory. The outcomes are then featured altogether on the blog of Lucy Farfort's, an illustrator who started the whole thing.

When I ran into the challenge on Lucy's blog, I got really enthusiastic and decided to take part in it the next Tuesday. However, next Wednesday I realized I had forgotten the whole thing, so I wrote it down on my agenda to make sure I wouldn't miss it the next week. Too bad that when the next Tuesday came, I never got around to actually opening the agenda! Having missed the Tuesday quick draws already twice, I decided to take serious action and put an alert on my phone for the next time. It worked and I was ready to draw when my phone started buzzing today, but sadly it turned out that I had simply slept through the challenge due to time difference....oh well. Maybe I should start a new "wake up super early and draw" routine for Tuesdays...? :)

Anyhow, since the topic of the quick draw today was "stereo", I thought to post an old drawing that I made a few years ago when working for Drawing Room and making this set of playing cards. So, here it is: a stereo creature.

To take part in the Quick Draw Tuesdays, just put your alarm clock on next Tuesday and click yourself to Lucy's blog! Lucyfarfort.blogspot.com

I have something to tell you...

You know how difficult it is to tell about something big that you have kept quiet about for a long time? You don't quite know how to bring it up or where to start, which is why I'm going to start right here with an awkwardly metaphorical approach:

If my life was a pie, illustration would eat one quarter of it. Another quarter would go to writing and the third one to random free time activities, hundreds of movies, tea drinking with friends and occasional sports. The last quarter would go to magazines. Magazines and books. Thinking, talking and dreaming about them.

In the past year, I've been working on my own very first independent magazine Dear Fashion Journal, which I have mentioned here a few times. However, next to that there has been also another baby in the making! This time, I've been lucky to be in the project with a good friend and colleague of mine, Laura de Jong, and a Dutch publishing company BIS that makes great books...awesome books, to be honest (and not even one teeny bit biased)! One of my favourites in their collection is a book series called Ridiculous Design Rules, which never fails to make me chuckle and nod my head in agreement.

Anyway, the book we have been working on is called Dear Fashion Diary, and it's name stands pretty much for what it is: a fashion diary and an offline blog letting you document your fashion life, discover your taste and become your own style curator. It consists of over 50 illustrated assignments that allow the readers to grab their scissors, pencils and glue sticks and get creative.

We wanted to make the diary to create a fun tool for people to get to know to their wardrobes and learn how they express themselves through fashion. Me and my wardrobe have been in a bit of a fashion slump for quite some time now, so I really can't wait until April when the diary comes out and I get to start using it myself as well!

If you're curious for more about the book, feel welcome to follow us and our updates on Facebook or Twitter! :)

Let me be your sidekick

I'm not really into mushy, overly romantic things, rose bouquets or heart shaped boxes of chocolate, but I do like to take the advantage of Valentine's day to have another a bit more special day in a year. This time, I wanted to give something small to my boyfriend and decided to draw him a card. The idea was actually inspired by him; when he doesn't use different variations of my name or call me "dude", he usually calls me his sidekick.

I made two different versions and ended up choosing the more simple option (on the left). The illustration was also part of the Valentine's day Illustration Rally and got featured with a selection of other sweetly illustrated Valentine's greetings.

 

Since I started roaming about the heart-shaped boxes of chocolate, I would like to add that even if I think they are mushy, I don't have anything against them (or their contents). In fact, I don't think chocolate can ever be a bad idea, no matter what kind of package it came in. Actually, my boyfriend has also surprised me with chocolate once by leaving a collection of M&M's and Kinder Buenos behind my door. They were wrapped inside a plastic bag with an anonymous note saying "don't eat them all at once" (which I of course did). I'm sure they couldn't have tasted any better even if they came in a fancy box.